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What is KPO?
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Knowledge process outsourcing (KPO)
deals with outsourcing strong domain expertise like financial
research, retail market analysis, business intelligence, etc. The KPO provider adds value to
companies by providing skilled and intellectual services to complex problems. Thus KPO takes
outsourcing to a higher and more advanced level. BPO providers worked on simple tasks such as
data entry, data merging, bookkeeping, by following standard procedures. In contrast KPO needs
complex business expertise in which the analytical and intellectual skills of the experts solved
the problem.
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The KPO Market
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The KPO market today is about $1-3 billion and it is expected to increase to 8-10 billion by 2010.
KPO covers many areas, which until now were considered as strictly onshore operations are moving
to offshore locations. Some of the growing areas of KPO include pharmaceutical, biotechnology
research, analytical services such as equity research and financing research, intellectual property
research, legal services and market research. Most of the KPO service providers are located in
countries such as India, Russia, Israel and China, they employee professionals like Lawyer,
MBA graduates, and Engineers. Following are some of services provided by KPO providers:
- Business and Market Analysis
- Business & Market Research
- Pharmaceuticals and biotechnology
- Medical Services
- Legal solutions
- Intellectual Property (IP) Research
- Data Analytics
- Training and Consultancy
- Engineering design and development
- R&D work on various vertical domains
- Various educational services
Benefits of KPO
There are several reasons for outsourcing and most of which are also relevant for KPO.
The primary benefits of KPO are 40-60% of costs are reduced compared to cost of professionals in
the client’s country of origin. KPO provides companies an opportunity to tap into specialized
knowledge in various vertical business domains. KPO can bring different opportunities that a
business may not have considered in their day-to-day work. The KPO team provides independent
judgments within a framework allow businesses to benefit from their research and advice
independently from their own employees. Also the KPO providers have been working in different
but similar industries they can bring in fresh and innovative ideas they gained in different
projects.
KPO service providers offer their clients an opportunity to work with some of the best brains in
the profession without having to hire them permanently. Often the clients may not be able to
find the skilled professionals that they need for the job and KPO provides them access to top
quality and high-level intellectuals. Good KPO service providers are able to provide excellent
infrastructure, multiple delivery modes such as offshore and onshore and can scale up or down
their resources.
Businesses of all sizes can benefit from KPO as it allows them to chart a course of growth and
expansion with the support of the service providers. KPO allows companies from across the world
to come closer and create a global business community.
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